Executive Vice President E-Commerce Global Products and Solutions
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.
Top-performing E-Commerce GROWTH leader with a track record of creating hundred million dollar start-up businesses within global corporations. Strong expertise in multi-brand and omni-channel environments driving strategy across e-commerce, direct-to-consumer, brand marketing, shopper marketing, digital marketing and social media for CPG consumer goods organizations. Recognized as a “thought” leader skilled at driving new solutions for profitable revenue and share growth. Excels at team building and team leadership. Specialties: General Management, Senior Marketing Executive, Function/Business Unit Creation, Team Development & Team Leadership, e-Commerce, Direct-to-Consumer Sales, Business Development, Digital Marketing, Social Marketing, SEO, SEM, eCRM, Campaign Development & Management, Customer Relationship Management, Sales & Revenue Growth, Brand Development, Vendor Relations, Margin Improvement, Team Leader, Negotiations, Market Launch Optimization, Quota Achievement, Margin Growth, Sales Share Growth, Retail Channels, Consumer Promotions, Category Management, Customer Marketing, Amazon, Amazon Media Group, Amazon Marketing Service
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