Mike Spriggs Email Address

Director of Product Development

IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.

Highly motivated, solution-oriented executive with over 19 years experience in consumer packaged goods retailing. Expert at using market research and consumer demographic data to optimize sales and market penetration. Creative at problem-solving with a unique balance of analytical and communication skills. Adept at managing and motivating teams across functional and organizational lines. Recognized for strong acumen in strategic planning and project leadership. Specialties: Data Integrity, POS/Demographic/Competitive data analysis, business planning, change management, presentation building, branding, professional speaking