Brent Crenshaw Email Address
@iriworldwide.com
Director II, Strategic Insights
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.
Extensive experience in marketing, advertising, insights and management consulting across consumer packaged goods, financial services, retail, B2B, QSR and wireless for Fortune 100 companies and start-up ventures Specialties: Marketing, Brand Management, Consumer Insights, Marketing Communications, Management Consulting
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