Joe Sterzel Email Address
@basware.com
Senior Demand Generation Manager
Basware provides purchase-to-pay & e-invoicing solutions, resulting in greater efficiencies in procurement, accounts payable & accounts receivable.
Passionate marketer specializing in marketing automation, direct marketing, behavioral marketing, strategy and response analysis. Dedicated and results-focused with extensive experience managing projects and working with various stakeholders. Proven track record of recognizing and implementing technical and organizational efficiencies. Specialties: Marketing Automation--Lead Nurture--Behavioral Marketing--Analytics--Content Marketing--Social and Mobile Marketing--Campaign Marketing and Management--CRM--Eloqua--Audience Retention--Lead Generation
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