Richard Hall Email Address

Vice President 84 51˚/ Kroger New Ventures

84.51a! brings together customer data, predictive analytics and marketing strategy to drive sales growth and customer loyalty for Kroger and more than 300 consumer-packaged-goods companies in the U.S. Our programs achieve business objectives by driving awareness, trial, sales uplift, earned media impressions and ultimately, customer loyalty. Using a sophisticated, proprietary suite of tools and technology, we turn customer data into knowledge, resulting in a more enlightened, more personal, dynamic approach to putting the customer at the center of every business decision. We excel at challenging convention and pushing beyond the limits of whatUas comfortable with fearless hearts and limitless minds. Our goal is a relentless customer

A courageous, creative and intuitive business leader. Highly adept at analyzing data and strategically solving even the most complex problems. Recognized for being a logical, analytical, intelligent, and insightful strategist. Widely known as an approachable, collaborative and logical decision maker. Reliably offers fresh, imaginative perspectives. Highly energetic, deliberate and tenacious. Passionate about creating amazing consumer-centric experiences. Takes the initiative to focus on what can be accomplished. Enjoys the freedom to explore possibilities and engage in a wide variety of tasks for learning and testing theories. A trusted resource and leader. Thrives on solving complex, intellectual challenges. Able to envision countless possibilities while staying grounded in facts, data and reality to get the job done successfully. A tenacious, optimistic, curious and successful innovator. KEY SKILLS Product Strategy Mindful Leadership Data Analytics Team Engagement and Empowerment Stakeholder and Business Partnership Development Quantitative, Logical Decision Making Business Development Budgeting and Planning PERSONALITY TRAITS Tenaciously delivers on critical results Values individuality, creativity, originality, freedom and flexibility Intuitive and independent Practices inclusivity Imaginative and spontaneous Enjoys ideation Curious, lifelong learner Strong conceptual, critical ‘big picture’ thinker Invigorated by collaborative problem-solving Effective storyteller, experienced negotiator Galvanizes, motivates and inspires team members