Michael Moorman Email Address

Managing Principal, Sales Business Area, ZS Associates and Consultant and Kellogg Exec Adjunct and Board Member

ZS Associates is a global leader in sales and marketing consulting, outsourcing, technology and software. For almost 30 years, ZS has helped companies across a range of industries get the most out of their sales and marketing organizations.

Mike Moorman is Managing Principal Sales Business Area and Practice Leader B2B Commercial Strategy & Transformation for ZS Associates. At more than 4,500 professionals, ZS is the largest consulting firm specializing in Sales and Marketing consulting, operations, technology and outsourcing. Mike is a leading expert in B2B sales strategy, sales force effectiveness and sales organization transformations. Since joining ZS in 1993, Mike has led engagements with more than 40 companies in the life sciences, high tech, financial services, travel and transportation, industrial products, energy, business services, consumer products, and media and advertising industries. Mike's experience spans a diverse range of sales models including global, strategic and key accounts management, generalist and specialist field sales, indirect channels, and inside sales. Mike has worked with executive teams and sales organizations throughout the Americas, Europe and Asia. In 2007, Mike was named one of the “Top 25” consultants by Consulting Magazine for his thought leadership and success in transforming sales organizations for greater organic growth. Mike lectures on sales strategy and sales force effectiveness topics at the Kellogg Business School Executive Program. He is a frequent guest speaker at sales and marketing conferences and corporate events, and has authored more than 20 whitepapers and articles. Mike has been cited in leading publications including Harvard Business Review, Financial Times, Wall Street Journal, Industry Week and USA Today. Mike has an MBA from the Kellogg School of Management at Northwestern University and a BS in Aeronautical Engineering from Wichita State University. Prior to attending Kellogg, Mike was an aerospace engineer at NASA and Rockwell International. Mike served as interim Vice President of Customer Experience for a Fortune 200 client. Mike currently serves on the Board of Directors for the Strategic Account Management Association.