Managing Director
ZS Associates is a global leader in sales and marketing consulting, outsourcing, technology and software. For almost 30 years, ZS has helped companies across a range of industries get the most out of their sales and marketing organizations.
Chris Wright is the Managing Director of ZS Associates and is based in Evanston, Illinois. Previously, he served as the leader of ZS's global Pharmaceuticals practice and as regional lead for the firm’s offices in the Midwestern and Western U.S. He has experience in an extensive range of sales and marketing issues in the pharmaceuticals and health care industries. For more than 20 years, Chris has helped over 100 operating affiliates of top global companies develop and implement sales force sizing, structuring and resource allocation decisions. His international experience includes engagements across North America, South America, Europe, Australia, Asia and Africa. Chris has a B.S. in accounting from Indiana University, and an M.B.A. with honors from the Kellogg School of Management at Northwestern University. Chris was recognized as one of Consulting Magazine’s Top 25 Consultants in 2009 for his innovative work to improve sales force effectiveness in the pharmaceutical industry. He is a frequent contributor to prominent healthcare publications (including PharmaVOICE, Med Ad News, Pharmaceutical Commerce, FiercePharma and Medical Marketing & Media), as well as leading business media such as The Wall Street Journal.
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