Neil Versen Email Address

Vice President, Strategic Accounts

NetBase, the C2B Company, delivers the enterprise social intelligence platform that global enterprises use to monitor, understand, and engage with customers in real time. Using a high-precision natural language processing (NLP) engine combined with text analytics and machine learning, the NetBase platform processes billions of social media posts to extract structured insights for business decisions. NetBase enables marketing, public relations, market research, customer service, sales, and product innovation leaders to craft winning strategies faster. Clients include Coca-Cola, Kraft, HP GfK and J. D. Power & Associates. NetBase powers the weekly Sentiment Tracker in the Wall Street Journal and its solutions are sold globally by SAP AG.

Results oriented senior level business development and management professional. A proven track record of consistently meeting and exceeding business development and account management goals in the fields of customer experience, user experience, marketing services, advertising, and enabling technology. Persuasive presenter and negotiator; highly skilled at building strong relationships with Fortune 500 customers across all industries, including retail, travel services, automotive, publishing, entertainment, hospitality, manufacturing, and financial services. Specialties: Customer Experience, User Experience, Marketing Program/Services, Advertising, Consultative Selling, Sales management, Business Development; Account Management, Contracts & Negotiations, Influential Presentations.