Kimberly Surico Email Address

Director of Marketing

NetBase, the C2B Company, delivers the enterprise social intelligence platform that global enterprises use to monitor, understand, and engage with customers in real time. Using a high-precision natural language processing (NLP) engine combined with text analytics and machine learning, the NetBase platform processes billions of social media posts to extract structured insights for business decisions. NetBase enables marketing, public relations, market research, customer service, sales, and product innovation leaders to craft winning strategies faster. Clients include Coca-Cola, Kraft, HP GfK and J. D. Power & Associates. NetBase powers the weekly Sentiment Tracker in the Wall Street Journal and its solutions are sold globally by SAP AG.

An experienced marketer who is detail-oriented, energetic, a strategic planner and superb at execution of multiple campaigns to variety of target audiences. Highly effective at developing processes and procedures in both strategic and tactical areas. Organized and effective project manager with strong emphasis on results tracking, metrics, analysis, ROI, lead generation and awareness goals. Specialties: Demand generation & lead nurturing, social media, HubSpot, Marketo & Salesforce.com expertise, online & print marketing expertise, website management, and effective process development