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Mark Obrien Email Address

abcdefghij@mizunousa.com

Job Title

Accomplished CMO and Chief Operating Officer and Chief Executive Officer and EBITDA Results and Servant Leader and Passionate+Positive+Proactive and Baseball and Packers Fanatic

Company
Mizuno Usa

Mizuno USA, Inc. is a wholly owned subsidiary of Mizuno Corporation, one of the largest general sporting goods manufacturers in the world. Mizuno USA, Inc. manufactures and distributes baseball, golf, softball, running, track & field, and volleyball equipment, apparel, and footwear for North America. Mizuno USA, Inc. is based in Norcross, Georgia.

Bio

My career has been filled with very diverse experiences, yet with a few constants: I love growing and revitalizing businesses and cultivating a culture of high performance as a servant leader. Playing sports and specifically baseball through college led me to working in the front office of professional sports teams; it was a natural fit. I’ve always been team oriented and my experience on the field transcended into business success in minor league baseball, with an NBA team and leading regional sports and event marketing for a major brewer. I also discovered that work could be a lot of fun, where memories are made and lifelong friendships are forged. My next chapter enabled me to become a stronger marketer, general manager and leader as I had the opportunity to play a significant role in the turnaround of multiple brands (e.g. Miller Lite & Icehouse) and revitalize other brands (e.g. Johnsonville & HoneyBaked). Developing and executing a clear brand vision, leveraging data to define actionable insights and working as a team enabled us to achieve our financial and EBITDA goals as we grew consumer trial and loyalty for each business. In 2015 I was approached to join Mizuno North America with the potential to be the successor to the president and CEO. Shortly after joining Mizuno, I was promoted to COO and in 2016 to president and CEO. During that period we re-wrote our brand and business playbook leading to a significant turnaround (e.g. +$30m). The team did a remarkable job in revitalizing the business as we teed up growth for years to come. Today, I serve LakePoints Sports; the nations premier youth sports destination. The sprawling 1,300 acre campus features state-of-the-art indoor & outdoor venues & amenities. LakePoint Sports is a growing development, conveniently located in Greater Atlanta. If you’re interested in learning more about LakePoint Sports, my background or care to collaborate, then lets talk. I'm looking forward to hearing from you!

Last University
Graduated from St. Norbert College
Location
Based in Alpharetta.

Other people working at Mizuno Usa:

Bob PucciniVice President Investor Relations
Mark KirbyAssociate Creative Director
Harper Cornell MBADirector Brand Communications
Jeff CrawfordAssociate Brand Manager, Golf Marketing
Jeff KriegerSports Marketing Manager, Partnerships
Holli HaugPoint of Sale and DIgital Marketing Tech Associate Manager
Amarena DiazDirector of Digital Marketing
Jo AustinSenior Human Resources Generalist
Tomohiro OtaSenior Manager Product Development and Sourcing
Jill KriegerEcommerce Marketing Manager
Reid HarperBusiness Unit Manager Diamond Apparel
Lisa MarkExecutive Partner and Chief Marketing Officer and Advisory
Meghan ConroyDirector of Credit
Jon GeorgeCustom Apparel Manager
Bram KriegerVice President of Sales
William PriceProduct Marketing
Tyler CareyAssociate Territory Manager Oncology and Vascular Care
Skip RicheTerritory Manager
Brad SlawterNational Sales Manager Apparel
Keith NeelyVice President: Digital Marketing and ECommerce and Information Technology and Operations
Scott RydholmWestern Sales Manager
Chris DangeloDirector of Managed Services
Whitney ConnerDirector of Customer Support
Bob WhitePresident
Bill Dawson**********@mizunousa.com
Lee MooreInformation Technology Manager
Jim ReillyCollaboration Manager
Timothy WhitlockContract Developer

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