Emma Saunter Email Address

Head of International Marketing

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A highly successful marketeer, with senior leadership experience, focused on strategic brand development whilst remaining commercially driven. 14 years’ experience across baby and toddler sector, lifestyle and fashion, digital, retail and wholesale, with working experience across North America, EMEA and APAC. •Strong business acumen with expertise in the toy sector, footwear and specialised apparel. •Commercially and analytically driven whilst remaining creative to implement brand strategy across marketing channels. •Financially astute; responsible for managing marketing budget within market P&L and managing budgets up to US$5m. •Managed and engaged with multiple cross functional project teams focused on delivering key business projects – ranging from brand awareness activations to commercial sales initiatives. •Built and developed high performing teams with 8 reports across multiple markets. •Proven track record of establishing and managing profitable business relationships with key suppliers, retailers and distributors. •Desire to make a difference, continually develop and envision new ways to succeed and formulate easily executable 360-degree plans.