Vice President, Partner Marketing
Crescent Electric Supply Company distributes and supplies electrical hardware across the United States, and was founded in 1919.
Over 20 years of IT Channel marketing expertise, specializing in demand identification and market growth initiatives. Currently Director of Marketing for virtualization, security, networking and storage solutions at Arrow Electronics, a Fortune 130 IT company. Key responsibilities include developing and implementing North American go-to-market strategy, as well as the overall marketing and communications plan. Additional responsibilities include developing customized growth plans for top channel partners, as well as leading North American converged solutions strategy. Specialties: Market research and data analytics, demand identification strategies, ROI tracking processes, business strategy sessions, cloud computing, converged solutions
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