Marketing Communications Director L Brand Strategy
Nonclassifiable Establishments
Skilled marketing professional with over 15 years of hands-on leadership experience managing all facets - people, process and technology - of an integrated digital and print marketing communications plan. Marketing l Branding I Project Management Email: asbrowdy@gmail.com Dedicated hands-on 'roll up my sleeves' manager and team player who values relationships and utilizes same to help keep and build business. Recently redefined the brand of a leader in the industrial space. Currently senior marketing & brand account manager for leading non-profit helping to produce over 400 yearly fundraising events across multiple industry portfolios. Experience in not-for-profit, B2B, manufacturing, and recruitment sectors. Highly skilled in creative strategy/direction, project management, brand discovery/development/guidelines/implementation, inbound/social marketing strategies as well as traditional print/outbound marketing solutions. CORE COMPETENCIES • Brand Development & Management • Project Management • Creative Direction • Creative, Brand, and Marketing Strategy • Rebrand Strategy and Management • Product Marketing and Naming • PR Management • Vender/Agency & Budget Management • Event Experience Design and Management • Marketing Automation - Hubspot • Inbound Marketing • Online Surveys and Market Research • B2B Marketing • Email Marketing • Client Nurturing • Referral Programs • Global Partner Management • Field Marketing & Sales Support • Recruitment Marketing • Working in a multi-tiered environment • Working direct with C-suite ACCOMPLISHMENTS • Directed the creation of a brand video campaign (Search Industriously) capturing over a million views to date utilizing paid and organic tactics • Directed Thomas (thomasnet.com) for Industry rebrand increasing direct to site traffic by 120 percent Contact asbrowdy@gmail.com; 917.608.0828
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