Kyle Acquistapace Email Address

Executive Director

Team One is Publicis Groupe's fully integrated premium and luxury brand agency. Our purpose is to elevate brands to an aspirational status in consumerUas lives, and justify their premium pricing. We achieve this through launching remarkable ideas that generate exponential influence and make media dollars work harder.

My passion is uncovering hidden marketing opportunity with Creative Rigor. That is, combining analytical Rigor with the Creative imperative of modern advertising. It is here where hard facts meet the nuance of human persuasion. I have 20+ years of experience leading Media Planning, Buying & Analytics for full service advertising agencies and their clients. This means: - Helping established brands find growth while sharpening their finite marketing resources, including Volkswagen, Sprint, Sony PlayStation, Old Navy and General Motors. - Launching new and re-staged brands by finding their strategic foundation, focus and go-to-market approach (Zillow, HTC, Avvo, Vivint and more). - Building a successful full-service advertising agency of 500+ people, as part of the executive leadership team at Deutsch LA. Skills include: Agency Leadership l Brand Leadership l Strategic Planning l Media Strategy New Business Development l Marketing Analytics l Media Analytics l Media Planning Media Buying l Digital Strategy l Digital Media | Client Management l Integrated Communications | Communications Planning | Marketing Performance | Integrated Marketing | Social Media | Content Planning