Regional Brand Marketing Manager
A nonprofit health system serving Greater Seattle for over 100 years.
A senior high-tech marketing professional with 18 years experience providing marketing communications—excels at development and implementation of strategic social media engagement and outreach, planning, orchestrating, and executing multiple marketing programs, events, campaigns, product launches, and corporate initiatives—all to drive measurable business outcomes. SPECIALTIES: Social Media Marketing | Blogging, Tweeting, Facebook, Influencer engagement Advertising | Print, Display banner ads, SEM Lead Generation | Email marketing, Direct marketing, Tradeshows, Webcasts Communications | Product positioning, Messaging for events, collateral, web pages, Speaking and award submissions Collateral | Sales support materials Tracking/Reporting/KPIs | Marketing activities, such as email campaigns, events TECHNOLOGY: Social Media | Bitly, Instagram, YouTube, Facebook, LinkedIn, WordPress, Twitter, TweetDeck, HootSuite, Visible Intelligence (social media monitoring software) CRM/Email | Salesforce, Siebel, Constant Contact, Vertical Response Design | Adobe InDesign, Illustrator, Photoshop, Microsoft Publisher Other | EventSpan
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