Director Global Digital Marketing
The Digital Transformation and Intelligence Platform of Software AG helps enterprises achieve new levels of innovation to adapt to future changes.
I am an energetic marketing leader with 18+ years international experience in digital, field, corporate, channel and marketing management roles in the B2B IT sector. I am passionate about growing businesses by conveying complex ideas in ways that people connect with. Producing innovative marketing programs that work and generate global demand across multiple products and channels is what I do best. I am very excited about the opportunities the digital era is creating - for everyone! Expert in: demand generation, digital marketing, inbound & outbound marketing, community and influencer marketing, data driven marketing, social media marketing, B2B buyer life cycle management, sales and marketing alignment, customer advocacy, international business development, marketing automation, media and analyst relations, corporate communications, enterprise software marketing.