Vice President Acquisition and Winback Marketing Strategy and Analysis
SiriusXM delivers audio entertainment to vehicles from every major automaker, smartphones and mobile devices. SiriusXM is also a leading provider of connected vehicle services, including safety, security and convenience features, plus traffic, weather, and data to cars, trucks, boats, and aircraft.
- Innovative and creative marketing and ecommerce leader- Excellent COO/General Manager experience while directing operations for the AOL direct to member retail program (AOL Shop Direct) including strategy, marketing, creative, operations, budgeting, forecasting and analysis- Expert and disciplined direct response marketer in online, mail, print and alternative media- Wide-ranging ad agency and client experience marketing a wide variety of products, services and subscriptions- Outstanding direct marketing and advertising accomplishments at AOL over 11 years- Successful experience developing affinity and off-market direct response programsSpecialties: ecommere, direct response marketing, online marketing, partner marketing, affinity marketing
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