Deb Orton Email Address

Adventurer

SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 70,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world THE POWER TO KNOW®. Specialties: SAS, BI, Data Mining, OLAP, DW, Analytics, Business Analytics, Predictive Analytics, Statistics, Customer Intelligence, Enterprise Risk Management

Proven leader with a passion for the use of Analytics and Automation to achieve excellent results and serve customers. Innovation in Customer Experience, Lead Management, Digital and Content Marketing, Reporting and Business Intelligence. Currently the executive in charge of SAS Executive Briefing Center. Interested in transforming the practice of Marketing and Analytics. Leading excellent marketers to achieve remarkable results with Customer Briefings, Search, Content, Social and Events that inform customers. Connect people looking for use of Analytics and Data Management to solve their business issues. Motivate by balancing accountability and metrics with innovation. Specialties: Marketing Analytics; Content Marketing; Marketing Automation; Marketing Optimization; Planning and strategy; Sales and Marketing alignment; Digital Marketing and Campaign Analytics