Vice President of Product Development
Provides opt-in payroll deduction programs to help customers' employees finance purchases of computers and home electronics and appliances.
I am a forward-thinking, visionary executive with over 15 years of experience in product development, fintech and e-commerce. I have demonstrated success in providing strategic operations, marketing, e-commerce, and technology leadership that results in aggressive and scalable company growth. My expertise includes strategic planning, technical thought leadership, and implementing large-scale, enterprise-wide solutions, such as a new e-commerce platform and multiple financial systems. As a key leadership team member, I have extensive experience collaborating with C-suite executives to develop product roadmaps and strategic plans that align with company goals. Passionate about delivering exceptional customer experiences, I am recognized for always advocating for the needs of the customer, which has led to improved customer satisfaction and business growth. Since 2019, I have served as the VP of Product Development with Purchasing Power, an organization I have spent the last 14 years with. During this time, I have consistently received promotions, expanding the scope of my work and leadership skills. I successfully pioneered the organization’s first product development team, scaling it from a single individual to a global team of twelve professionals. Notable Career Accomplishments: ► Reduced the time-to-market for new product features by over 50% using Agile product development, resulting in a 15% increase in B2B sales conversions. ► Increased shopping cart conversion rate by 20% through testing and implementing user experience strategies that enhanced the overall e-commerce experience. ► Scaled mobile sales by 40%, significantly improving the Purchasing Power’s ranking on the Internet Retailer Mobile 500 list by over 50 places.