Vice President Brand and Communications
MATRIXX Software delivers an innovative digital commerce solution that enables always-on customer engagement. Our patented approach makes it possible for Digital Service Providers to simultaneously serve millions of customers, and process billions of customer interactions precisely and instantly. MATRIXX enables DSPs to build long-term strategic value through high-touch, digital customer relationships.
STRATEGIC BRAND, CREATIVE & MARKETING LEADERSHIP Go-to-Market Strategy. Commercial Innovation. Brand Strategy. Creative Execution. I lead MATRIXX Software's Revenue Innovation Group, a consulting team which engages with customers and prospects to educate and inspire leaders to maximize commercial benefits of digital transformation investments. Alongside my work at MATRIXX Software, I run an independent consultancy advising, building and leading brand and go-to-market for names you know (Microsoft, Expedia, Ubisoft, etc) and names you maybe don’t know (Trustwave, Jollibee, Ascent Media). As a brand and strategy lecturer, my corporate clients have included Starbucks, Nordstrom, Experian, Google, to name a few. I am currently an Adjunct Instructor at University of Washington’s Foster School of Business helping MBA candidates to achieve their career aspirations. I have worked in production on feature films (Titanic, Hercules, Mulan, Stuart Little), was a Supervising Producer on a theme park ride for Nickelodeon and Universal studios, and directed over 60 short films for DreamworksTV featuring Shrek & Donkey, Puss in Boots and King Julien.
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