Chris ('Coz') Costello Email Address
@kenshoo.com
Senior Director of Marketing Research
Search engine marketing technology platform for automation of SEM campaigns
**A PERSONAL MESSAGE TELLING ME WHY YOU WANT TO CONNECT WILL MAKE IT MORE LIKELY THAT I ACCEPT YOUR CONNECTION REQUEST** Marketing research and analysis professional with over 20 years of experience in digital marketing measurement, online behavioral analysis and traditional market research, playing an integral role in solving real problems with real data and providing clear courses of action in competitive business environments. Strong focus on leveraging data, process and technology to achieve results and deploy data-driven solutions, even if that just ultimately means teaching people better Excel tricks. Specialties include: Data wrangling, attribution modeling, report development and optimization, research/analytics design and objectives, process documentation, software training materials, survey design.
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