James Toomey Email Address

Co-Founder, Managing Partner

Infor builds beautiful business applications with last mile functionality and scientific insights for select industries delivered as a cloud service.

Connected SaaS Business, Commercial Innovation, and Brand Strategy executive with a proven track record in creating, enhancing, and building tangible value for companies, products, and brands across a diverse range of sectors. Expert Design-thinking and workshop facilitator and seasoned problem-solver with proven ability to tackle an issue/opportunity from all perspectives to deliver actionable roadmaps: new revenues, new business models, advanced capability building, and culture advancement. Specialties include: Brand Strategy and Positioning, Value Proposition and Storytelling, Corporate Brand Architecture, Corporate Brand Culture, Product Portfolio Strategy, Incubator + Accelerator Opportunity Mapping, Insights-mining, Macro Segmentation and Micro-targeting Strategies, Experience / Customer-Journey Mapping, Workshop creation and facilitation, Research Moderation, and Brand-Identity Asset Creation (visual, verbal, experiential). Industry/category experience includes: Automotive, Beauty + Cosmetic, Consumer-Electronics, Consumer-Healthcare, CPG/FMCG, Fashion, Luxury-Goods, Luxury-Foods, Financial-Services, Pet-Care, Pharmaceuticals, Retail, Sports + Leisure, Wearable’s.