Jeremie Audran Email Address

Data-Driven Marketing Leader

Hitachi Vantara drives data to meaningful outcomes.

With 14 years as a multinational marketing and technology executive, I have a track record of pushing the envelope and consistently exceeding expectations when it comes to what marketing can do for the business' on a global scale. I drive high-performance marketing that contributes to the businesses bottom line. My mission is to ensure that marketing is conducted in the most effective and accountable manner. Having experienced every single function in a marketing department, I am well acquainted with the intricacies of each channel. With such a background I am particularly skilled at defining KPIs and implementing the systems and processes to deliver meaningful insight about performance. Specialties: ✓ Global digital marketing strategy ✓ Budget management ✓ Data analytics (Google Analytics, Webtrends, Yellowfin, Business Objects) ✓ Acquisition marketing ✓ Retention marketing ✓ Nurturing (Eloqua) ✓ Email marketing programs (Silverpop) ✓ Marketing automation (Marketo) ✓ Engine marketing (SEM) ✓ Engine optimization (SEO) ✓ Platform integration (Data warehouse, API, Salesforce) ✓ Marketing organization development ✓ Brand building ✓ Web properties (CMS, Web tracking) ✓ Competitive analysis