Vice President of Digital Marketing
Cabela's is your home for quality hunting, fishing, camping, recreational shooting and outdoor gear at competitive prices.
My creativity, ingenuity, and problem solving skills accent my desire to unleash the power and potential of strategic and insightful customer-focused marketing tactics to drive positive and measurable results. I deeply believe in listening, delivering the right strategy, integrating and exploiting ideas at every possible moment/medium, being proactive and interactive with my peers, teams, competitors and motivating teams to passionately and collaboratively deliver a world class cross-channel experience.Specialties: Customer engagement strategist. Management and multi-strategy, research and analysis for large-scale cross-functional projects including corporate redesigns, global ecommerce, global email programs, social applications/commerce, mobile commerce, affiliate programs, retail, TV, print and radio campaigns. Global cross-channel CRM/ customer loyalty platform and program strategist. Six Sigma Certified, Demandware, Bazzarvoice, ExactTarget, Epicor CRM.
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