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Richard Tea Email Address


Job Title

Director, Analytics and Marketing Automation

Bdc Venture Capital

With more than $1 billion under management and more than 25 years of industry experience, BDC Venture Capital is an investor of choice focusing on IT, health, and energy/cleantech companies, as well as venture funds, with high growth potential. From seed through expansion to exit, our mandate is to help build outstanding Canadian companies, while working to create a sound financial ecosystem for Canadian technology ventures.


Richard Tea leads Analytics and Marketing Performance team at BDC which touches Web Analytics, Client Analytics, Advanced Analytics). Recently, he was responsible for Marketing Automation and Technology, developing and implementing strategies to evolve its capabilities (e.g.: Email Channel, Lead Management, Demand Generation, Cross-­Channel Orchestration, Multi-Channel Campaign Marketing. Richard was responsible for the growth of the centralized pipeline and quality of leads by implementing marketing automation programs, advancing email strategy and improving overall campaign performance. He has over 15 years of experience in Management Consulting and IT, previously in Strategy, Digital Marketing, Enterprise Architecture, Online Content Management, Web Platform Administration / Development. • Experienced and specialized in the financial services industry, he helped the established players build the right foundations to innovate, remain agile and create value. • Proved to be a Subject Matter Expert, a trusted advisor to Senior IT Directors and capable of delivering great results in complex environments for demanding clients throughout several industries. • Certifications: Harvard Certificate in Leadership and Management, Six Sigma “Yellow Belt”.

Last University
Université de Montréal - HEC Montréal
Lives in Montreal, Quebec, Canada.

Other people working at Bdc Venture Capital:

Stuart FreemanBusiness Centre Manager Burnaby Financing Real Estate, Equipment, Working Capital, Mergers and Acquisitions
Brian WhitewayDirector, Growth and Transition Capital
Michel Bergeronm*****@bdc.ca
George SayahExperienced Marketing Automation Consultant and Digital Marketer and Email Marketing Expert
Maxime TourangeauBoard Member
Denisia PereiraAssociate Principal, Women in Tech Fund
Mario ToussaintAssistant Vice-President, Digital Experience and Client Analytics
Stephane Bilodeaus*****@bdc.ca
Tiffany StullClient Partner, Advisory Services for Entrepreneurs
Robert SimonMedia and Marketing Exec and Entrepreneur
Marco Santos Piresm*****@bdc.ca
Ion DrumeaDirector Solutions Architecture
Annie MarsolaisChief Marketing Officer

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