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B Higbee Email Address


Job Title



Zipwhip pioneered the concept of utilizing the cloud to enable existing mobile, landline, and toll free numbers to send and receive texts from any connected desktop, tablet or smartphone. Additionally, Zipwhip offers a carrier-grade texting platform to help mobile and landline operators modernize the text messaging medium. Our technology introduces trailblazing functionality while holding true to the distinct culture of texting that consumers have grown to love. Zipwhip cloud texting powers over 18M existing wireless and fixed line phone numbers.


Senior level B2B product marketing professional with SaaS, API, telecom, and startup experience. Adept in leading cross-functional teams that build and implement marketing strategies to deliver exceptional results. Specialties: • Marketing planning based on solid research with defined execution goals and financial analysis (budgets and ROI) • Account Based Marketing (ABM) with a focus on driving new market opportunities while collaborating with Sales and ensuring program optimization • Market research (segmentation, customer journey, buyer persona, perception analysis) for identifying opportunities to increase customer satisfaction, sales and revenue • Go-to-market (GTM) execution with carefully constructed messaging and positioning • Forecasting, analytics, reporting and data visualization • MS Office with advanced Excel skills including PivotTables, VLOOKUP, Charts/Graphs, and more • Salesforce, SalesLoft, and Highspot proficiency

Last University
Graduated from University of Maryland Baltimore
Based in Saint George.

Other people working at Zipwhip:

Erin HillSenior Business and Sales Operation Manager, Global Partners
Lauren AkamineMobile Product Manager, Onboarding and User Acquisition
Ian OlsonGlobal Digital Marketing Manager
Kelsey KlevenbergSales Manager
John LarsonCo-founder, Chief Business Development Officer
Ashley SimsResults Driven Manager With Project Management, Organizational, Analysis and Creative Skills
Chris MosetickSenior DevOps Architect
Bill Kearns*******@zipwhip.com
Anthony RiemmaSenior Product Manager III Technical, Pinpoint, Digital User Engagement Services
Johannes WongSenior UX Designer
James Lapic******@zipwhip.com
John LauerChief Executive Officer
Huschke KeenanFirefighter
Scott HeimesBoard Director
Bryan YamanakaDirector of Technical Operations
J. BergesonSenior Product Marketing Manager
Lucas PriceSenior Vice President of Sales
Dan WestraMortgage Loan Originator
Daniel DemarteleirePrincipal Software Engineer

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