Alissa Sykes Email Address

Senior Director, Customer Advocacy

Workday offers enterprise-level software solutions for human resource and financial management.

Seasoned consumer and B2B Marketing strategy leader, spanning integrated campaign development and implementation, user experience, community development and customer advocacy. Team leader and coach, successful in managing and influencing across highly matrixed, global organizations, while adaptable to a variety of businesses and markets. A creative and passionate individual who applies a results-driven, analytical approach to drive positive change across the customer and sales pipeline. Specialties: Marketing and business strategy, thought leadership, PR, strategic alliances, partner and agency management, brand and identity, advertising, search and social media, advocacy programs, content and user experience strategy, messaging, team management, organizational savvy.