Mayur Shah Email Address

Director Platform Marketing and Management

WaveMaker's visual, drag and drop tools significantly flatten the Java learning curve enabling any developer to build enterprise web applications that deploy to a standard Java platform. WaveMaker's WYSIWYG studio creates standard Java applications with s

In the Last 5 years, I have played 2 Roles, Product Management - conceptualize, build, enable and sell and market products within enterprise software companies. Product Marketing - Content Writer, Marketing Programs, Lead Generation, Marketing Funnel Nurturing, and Sales Enablement Role on a given day- - Agile Product Manager / Owner (User Story, Epics, Prioritization, Release Planning) - Sales Enabler (Training, Playbook, Demos) - Running a Webinar, Email Campaign, Meetup - Product / Technology Evangelist (Attending conferences, Speaking opportunities) - Searching Repeatable Use Cases to Scale Business - Highly Technical Engagements with Enterprise Customers on Product Use Cases - Working on how to Scale the Business. Skills - Can straddle comfortably between Understanding the big picture vs. deep down technology tradeoff discussions - Understand Sales and Customer motivations / deal cycles - Good communicator (Written as well as Spoken) - Building Software Platforms - Sales Engineering Passion - Solving Pain Points that exist in the Market - Evangelizing Products (Hi Touch Demos, Integrations, Product Marketing), - Delighting customers (with uncovered Possibilities) - Technology Selling (Business Development, Partnering and Creating Solutions) - Deep engineering engagement (closely partner with engineering teams to build products) - Learning new Business Models More than 16 years of combined experience in the software industry, as a software developer, technical marketing engineer, sales engineering lead and technical product manager. Domain Expertise: Data - Everything about Data : Big Data, Data Security, Operational Intelligence (Batch, Real Time), Data Streaming (CEP, ESP) Web Applications and Infrastructure (Identity Management, Applications, Network), and Middleware (J2EE, WebLogic, Messaging) Security - Network and Application Security