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Benjamin Schroeder Email Address


Job Title


Varsity Brands

Since its founding in 1974 by Jeff Webb, Varsity has been the driving force in making cheerleading the dynamic, athletic, high profile activity it is today. By combining high energy entertainment with traditional school leadership, Webb and his organization have driven the development of an international phenomenon that now not only includes millions of young Americans, but also a rapidly growing number of participants worldwide. Varsity is comprised of the leading organizations and brands in the various cheerleading segments, including its educational camps and clinics, competitions, and uniforms. While Varsity's heritage is rich and its traditions renowned, it continues to be the innovative global leader in growing cheerleading's influence and profile. The organization's commitment to the health and well being of the young people who participate is embedded in its high quality educational curriculum and its leadership in establishing instructional safety standards.


I’m a growth-focused, forward-looking senior manager who translates ideas into action. My background includes success in developing and executing business strategies that build and expand operations, increase sales, optimize performance, and drive profits. Drawing from a broad background spanning various industries, I exhibit a holistic approach to management, providing strategic guidance and pragmatic leadership throughout any phase of a company’s development. Building high-performing teams and cultivating valuable relationships are essential to the success of my career and the companies I’ve served. I’m committed to instilling collaborative, positive work cultures where team wins are celebrated. I believe in leveraging the power of listening and learning to enact change as I’m constantly exploring how to grow both personally and professionally.

Last University
Attended University of California, Santa Barbara
Is based in Santa Barbara.

Other people working at Varsity Brands:

Alyson McdonaldSales Representative
Elena HaltermanSenior Director
John MarkhamChief Human Resources Officer
Megan GrimesSales Representative
Sheila NooneBoard Member and Board President
Kimen HessSales Representative
Chris DarbyVice President of Corporate Partnerships
Jeffrey WebbChief Executive Officer
Jessica CrawfordSales Representative
Peyton RudolphDirector of Marketing, Varsity Spirit Fashion
Lauren Carnelll*****@varsity.com
Nicole LauchaireSenior Vice President, Corporate Communications
Kara AmmarHelpdesk Manager
Rick BrownAccount Manager
Jenni ParrishExecutive Director
Adam WandermanDirector of Marketing Technology

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