Larry Srader Email Address

Head of Global Demand Generation

Unisys is a global information technology company that solves complex IT challenges at the intersection of modern and mission critical.

I have demonstrated the ability to develop campaign insights through marketing technology, research and ROI analytics and incorporate them into market strategy and tactics. I am adept at identifying and analyzing customer requirements for devising and delivering best-in-class solutions to resolve business issues and challenges. I have proven expertise in directing marketing campaigns that leverage digital and conversion channels to identify new business opportunities to maximize growth. Furthermore, I am proficient in leading high-performing teams to execute business-critical tasks and deliver complex projects within time/cost constraints, while managing key stakeholders in deadline-driven working condition. I am a strategic executive with innate leadership and interpersonal skills; mentoring multicultural staff towards success whilst achieving set business targets and complying with defined regulations and standards.