Senior Director, Corporate Communications WarnerMedia and Direct-To-Consumer
Turner Broadcasting System, Inc. (TBS, Inc.), a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world. TBS, Inc. is based in Atlanta, GA, and employs more than 9,000 people worldwide.
I am a journalist specializing in editorial strategy, storytelling and audience development within the digital and social space. Specialties: - Establish editorial vision, find resonant story angles and create engaging content across multiple platforms. - Keep up with media trends, audience interests and data insights and apply to storytelling strategies. - Manage media launches, multiplatform projects, and engagement campaigns from concept to completion: establish goals and timelines, figure out logistics, anticipate and solve problems, work directly with departments and facilitate collaboration between teams, and create playbooks for all to follow. Testimonials: “Full of ideas,” “takes charge,” “technologically modern and journalistically grounded,” “extraordinarily hardworking, smart and thoughtful,” “ability to turn every obstacle on its head,” “indefatigable,” “content stimulator,” “infectious enthusiasm.” For more... http://alexandraletellier.com/
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