Steve Paterson Email Address
@simplot.com
Vice President Marketing and Brand
Learn about the J.R. Simplot Food Group, AgriBusiness Group, Land & Livestock Group, Industrial Business, and Turf & Horticulture Business.
PRODUCT MARKETING AND BRANDING EXPERTISE. I am recognized as an empowering leader and strategic thinker that has built highly effective marketing plans that deliver customer acquisition, brand awareness, retention and satisfaction targets for brands of all sizes including such notable brands as Olay and Charmin. I have a proven track record of leading teams and agency partners to uncover mind opening product insights that have the power to re-position brands to achieve deeper connections with their consumers. I have over 20 years of brand management and product leadership experience with a proven track record of success at companies such as Procter & Gamble, Albertsons/Supervalu, J. R. Simplot Company, and ReposiTrak/Park City Group.
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