Paul Paska MBA Email Address
@puma.com
Head of Marketing DACH
PUMA is one of the Sports Brands,which designing, developing, selling and marketing the footwear, apparel and accessories.
A highly capable and accomplished Marketing Leader, currently Head of Marketing DACH, based @ company HQ with global sports company and brand PUMA. Develops high-yield integrated campaigns across international and European territories; using strong strategic planning, market intelligence and tactical resource mobilisation skills to deliver tangible results. A results-driven executive, with a broad portfolio of skills. Contributes positively to growth of market share and sustainability via process excellence, brand enhancement, digital marketing and communications project delivery. SKILLS OVERVIEW: •Strategic Brand Management •Marketing Management •Brand-, Communication- & Marketing Strategies •Integrated 'Go-To-Market' Process & Launches •Communication & Media Planing •Marketing Operations & Process Optimisation •Change Programme Management •Virtual Team Management •Online/Digital Marketing & Social Media Strategies •Market Analytics & Consumer Targeting •International Cross-functional Team Leadership •Global Product Launches •Key Account Management •Advertising/ Media Campaign Origination & Design •Brand Launch, Re-launch & Development •Sports Marketing & Sponsorship Expertise •Agency Management •Multi-lingual: German, English, Czech & French
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