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Tod Johnson Email Address


Job Title

Chief Executive Officer

The Npd Group

NPD's expert industry analysis and advisory services help retailers and manufacturers identify market trends to make smarter business decisions.


Since 1971, I have been Chairman and Chief Executive Officer of The NPD Group and its predecessors. The NPD Group provides global information and advisory services to drive better business decisions. By combining unique data assets with unmatched industry expertise, we help clients track their markets, understand consumers, and drive profitable growth. Our practice areas include automotive, beauty, consumer electronics, entertainment, fashion, food / foodservice, home, luxury, mobile, office supplies, sports, technology, toys, and video games.With many industries in a state of transition, The NPD Group is well poised to offer new business solutions including category management, forecasting, and price and market evaluation. Our information is used to improve decisions throughout the business process: strategic planning, product development, marketing, sales, and measuring results.Organizations- Director of Catalina Marketing, a Berkshire Partners-led LBO - Director of CivicScience, an NPD-backed new survey technology startup- Vice-Chairman of the Carnegie Mellon University Board of Trustees - Associate Director of the Metropolitan Opera - Former member of the JPMorgan Chase Regional Advisory Board- Former Founding Chairman and Director of the Council for Marketing and Opinion Research- Former Chairman, Vice-Chairman, Secretary, and Director of the Advertising Research FoundationHonors & Awards- Market Research Council Hall of Fame

Last University
Carnegie Mellon University
Based in Omaha.

Other people working at The Npd Group:

Jeremy AllenPresident, Americas and APAC
Steve CoffeyChief Innovation Officer
Don UnserMember of the Board of Directors
Allison VerdecchiaHuman Resources Specialist
Christina PosillicoMarketing Manager, Brand and Retail
Joanne HagemanVice President Consumer Finance IPAT
Theresa WilliamsonDirector, Strategic Business
Stephen BakerSector Lead LCS
Brandon BedardDirector, Team Lead Sam's Club
Chris PolidoriExecutive Director
Angelo PicatagiSenior Operations Manager
Virginia GrandeGroup President Human Resources NPD Group
Brittany KlineAccount Director, Consumer Insights
Vincent MoyAssociate Director, Customer Intelligence
Alison CossetteData Science Educator
Kim McLynnExecutive Director
Gabriel AbreuChief Information Security Officer
Lee Ann SternGlobal Account Director
Christy CzosekManager, Checkout Tracking
Susan PechmanChief Marketing Officer
Marissa GuyduyManager, Public Relations
Tim FiresDirector, Client Services
Debra ClohiseySenior Consultant
Tim GrimesSenior Editor
Steven Ottenstein**********@npd.com
Karyn SchoenbartChief Executive Officer, the NPD Group and Best-Selling Author, MomBA: Essential Business Advice From One Generation to the Next
Gabe AbreuChief Information Security Officer
Danielle BreuelDirector of Learning and Development
Zohra Barrett**********@npd.com

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