Farrah Brady Email Address

Channel Marketing Creative Manager

The worldwide innovator in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii(TM), Nintendo DS(TM), Game Boy(R) Advance and Nintendo GameCube(TM) systems. Since 1983, Nintendo has sold nearly 2.4 billion video games and more than 420 million hardware units globally, and has created industry icons like Mario(TM), Donkey Kong(R), Metroid(R), Zelda(TM) and Pokemon(R). A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo's operations in the Western Hemisphere.

Seasoned marketing and strategic communications professional, with several years of experience developing marketing plans and implementing promotional campaigns that drive consumer engagement & sales volume. Concepted complete integrated campaigns and programs, from budgeting & development through brand education & customer promotion. Strategic thinker with solid consumer awareness skills, the ability to develop innovative consumer engagement methods, and the capacity to translate high-level data into successful marketing plans. Areas of Expertise: Brand Management, Retail Marketing, Strategy Development, Product Launches, Merchandising, Traditional & Digital Advertising, Collateral & Print Material Development, Creative Development, Project Management, Social Media Engagement, Business Development Past Clients: Unilever, Disney, Nickelodeon, Pacific Gas & Electric, First 5 California, City of Oakland, and the Alameda County Public Health Department.