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Nima Asrar Haghighi Email Address


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Job Title

Vice President of Marketing


MuleSoft provides the most widely used integration platform (Mule ESB & CloudHub) for connecting SaaS & enterprise applications in the cloud and on-premise.


Seasoned Revenue Marketing professional with P&L responsibilities and hands-on experience in global demand generation, content marketing, multi-channel acquisition strategies, marketing operations, technologies, and analytics. Well-rounded background in B2B and B2C performance marketing for both SMB and Fortune 500 companies in a wide range of industries ranging from e-commerce, IT, financial, education, high tech, publishing, social networking, travel & hospitality, and not-for-profit. 15+ years of experience both on the client and agency side helping over 150 companies such as MuleSoft, eBay, Rogers Communications, Transcontinental, Canwest, CIBC Wood Gundy, American Express, Hyundai, and Wal-Mart market to consumers, LOB, IT and CXOs. Track record of starting and scaling 3 companies/divisions from scratch while building high-performance data-driven teams that drive results. Specialties: •Marketing strategy and planning •Marketing budgeting and forecasting •Messaging and content marketing •Building marketing technology stack •GTM strategy and product launches •Account-based marketing (ABM) •Product marketing management •Inbound and outbound marketing •Digital and social media marketing •Increasing brand awareness •Demand generation & business development •Land and expand strategies (customer expansion) •Growth hacking •Web and marketing analytics •e-Commerce •Conversion optimization •Event & field marketing

Last University
Attended New Horizons Computer Learning Centre
Is based in San Francisco Bay Area.

Other people working at Mulesoft:

Greg SchottChief Executive Officer
Anton PodviaznikovSenior Software Engineer
Jake SimonAccount Development Representative
Stephen HallowellVice President Strategic Services
Stephanie HisakaVice President, Global Field Marketing and Exec Engagement
Sydney RuoccoField Marketing Manager
Luis DebelloSoftware Engineering LMTS
Katharine LinebaughAccount Executive West
Matias PentreathSenior Quality Assurance Automation Engineering
Alex LiPrivate Equity Investment Professional
Larry OrrStrategy and Marketing and Go-to-market
Mark Daom*****@mulesoft.com
Mark Daly Ceng Citpm*****@mulesoft.com

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