Lisa Taylor Email Address
@mirvac.com
National Marketing Manager Commercial and Brand
Mirvac Group is an integrated, diversified Australian property group comprising an investment portfolio and a development business.
A strategic and highly innovative senior marketer. Fifteen years of experience in the property industry working with a variety of asset classes including residential, office and industrial. Experienced in dealing with complex projects spanning multiple business units and place marketing. Excellent strategic and tactical skills including customer research, journey mapping, segmentation, digital marketing, strategic brand and positioning, identity development, PR and communications and event management. Strong analytical skills are balanced by an innate sense of creativity and ability to think outside the square in problem solving situations. Highly developed communication and collaboration skills in dealing with a range of internal and external stakeholders Winner of two UDIA Marketing Awards, as well as the UTS Reckitt Benckiser prize for Marketing Strategy.
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