Heather Andres Email Address

Vice President, Growth Marketing

At Lytx(r) we harness the power of data to change human behavior and help good companies become even better. Our flagship product, Lytx DriveCam(tm) sets the standard for driver safety in the industries we serve, and our RAIR(r) Compliance Services helps DOT-regulated fleets comply with safety regulations, complementing the DriveCam(r) Program. Lytx ActiveVisionSM service helps detect and address distracted and drowsy driving, both in real time and over time. We protect more than 1,400 clients worldwide who drive billions of miles. We enable our clients to realize significant ROI by lowering operating and insurance costs, while achieving greater efficiency and compliance. Most of all, we strive to help save lives - on our roads and in our communities, every day. Lytx is privately held and headquartered in San Diego.

Career Snapshot: 20+ years of marketing strategy and execution experience in diverse sectors: technology, life sciences, consumer electronics, and financial services. Business Impact: Delivered ROI-driven marketing programs and drove alignment with commercial teams to increase funnel velocity and conversion rates to drive revenue growth. Introduced marketing technology to drive automation, scale and enhanced collaboration. People Leadership: Re-architected and refocused underperforming teams. Staffed, directed, and developed outcome-obsessed marketing teams committed to their clients. Personal Brand: Process-focused change catalyst who is repeatedly given challenges in uncharted areas that require learning from the ground up. Thrives in the world of ideas and possibilities.