Michael Schneider Email Address

Senior Director of Marketing

About Lumenis Lumenis Ltd., formerly ESC Medical Systems Ltd., develops manufactures and markets state-of-the-art proprietary laser and intense pulsed light devices. Its systems are used in a variety of aesthetic, surgical, ophthalmic and dental applications, including hair removal, non-invasive treatment of vascular lesions and pigmented lesions, acne, ENT, gynecology, urinary lithotripsy, benign prostatic hyperplasia, urological conditions, open angle glaucoma, secondary cataracts, age-related macular degeneration, and refractive eye correction as well as neurosurgery.

Marketing Director with extensive knowledge in demand generation, digital marketing, re-branding, PR, Events, ABM, and GTM strategy with a focus on the digital marketing arena: MAP marketing automation & closed loop marketing strategy. Executing ROI driven performance marketing. Heading a marketing team from zero to 8 employees. - CloudAlly has grown to 12,000 customers and X 8 in revenue since I joined. **** 2021 Exit $30m in CloudAlly.com completely Bootstrapping all the way to exit! **** 50% Revenue Growth in 12 Months! Hi-Tech experience in various industries: SaaS IT Software, Medical Devices, and 3D Printing industry. Focus on B2B (and B2B2C) 8+ years experience in managing a team of MAP, PPC, SEO / SEM. Inbound Marketing Strategist with Hubspot, Marketo, and Eloqua.. Delivering million of dollars in sales from marketing activities. Extensive inbound marketing know-how. GTM to exit strategy!