Sirlene Cornett Email Address

Marketing Director

Kount's all-in-one fraud and risk management solution detects and prevents ecommerce and credit card fraud for online and card-not-present merchants.

With 20 years of experience in data-driven marketing, I've been incredibly fortunate to have participated in the evolution of marketing and brand valuation. I help companies use customer data, digital media and marketing automation technology to deliver a seamless customer experience across online and offline channels. Among my areas of expertise are: * Brand Valuation * Digital Marketing * B2B Marketing * Lead Generation and Conversion * Custom Publishing * Content Marketing I am a multi-faceted marketing professional with demonstrated success in a diverse and fast-paced business environment. I have a comprehensive background which includes sales and marketing initiatives; and building brand valuation and brand equity. As an effective “behind the scenes” manager, I collaborate with associates, internal departments and external business partners, helping to define goals and strategies, creating innovative profit-oriented programs, and measuring results. I enjoy developing and supporting solid, cross-functional teams to complete projects on time. I am considered a consummate problem-solver. Additional Expertise: Marketing, Brand Awareness, Driving Firm Valuation through Brand Equity, Advertising, Campaign Creation, Web Design, Profit & Revenue Generation, Marketing Analytics, Strategic Business Planning, Cross Functional Team Building, Inter-departmental Collaboration, and Leadership.