Karen Cattani MBA Email Address

Marketing Manager, Demand Generation

For Kichler Lighting, managing graphics has represented a significant undertaking - and one that is very important to the company's customers and partners. Kichler produces a new catalog every six months featuring thousands of images of the company's high-end decorative light fixtures, many taken from different angles or in different settings. In the past, the images were stored on various personal and shared hard drives and folders. Finding the right image to meet a dealer request was time-consuming and error prone. Now, bringing the full power of Artesia DAM to bear, images can be quickly located by product ID, product family or catalog version - all without involvement from the graphics team.

Dedicated Marketing and Communications professional with demonstrated success utilizing project management to drive sales, attract and maintain customers and build a solid corporate brand. Foundational Communications expert that manages marketing programs through trade shows, digital marketing and effective corporate branding. Focused on achieving continuous, improved business performance. Specialties: Marketing, Branding, Strategy, Communications, Process Development and Improvement, Trade Show/Event Management, Landing Pages, Social Media, Digital Marketing, Content Creation, B2B, Budgets, Project Management, CRM