Founder
After becoming pregnant with her first child, Karen Behnke, wellness entrepreneur, was astounded to learn that up to 60% of what is topically applied on the skin is absorbed by it. Unable to find healthy personal care products that worked well, Karen set out to do better. \r\n\r\nMasterminded by a California team passionate about healthy lifestyles, Juice Beauty's organic products are backed by powerful science. At Juice Beauty, we believe in advanced skincare solutions that harness the best of certified organic and natural ingredients that can deliver clinically validated results that do not compromise your well-being nor the Earth. \r\n\r\nKaren has also assembled a team of experienced professionals and scientists who are pioneering organic ingredient efficacy within the beauty products industry. Juice Beauty, with its unique antioxidant packed organic botanical juice base, is featured in retailers throughout North America and Asia and was awarded its first patent for the unique Green Apple Peel formulation.
Karen Behnke has enjoyed a long and successful entrepreneurial career in the Healthy Lifestyles sector of business. Her consistent goal is to equally marry her passion for helping people enjoy healthier lifestyles with her skill at building financially successful businesses that are mission driven. Juice Beauty was born out of lifelong passions of environmentalism, wellness and skincare coming together for Karen, a serial wellness entrepreneur, who built one of the first corporate wellness companies in the country. As a teenager, she became intensely interested in environmentalism, when she witnessed the devastation from the historically largest PBB spill that happened in her small Michigan hometown. Her lifelong commitment to wellness stemmed from overcoming her childhood health struggles, and her healthy beauty products obsession was enhanced with Karen's pregnancies in her 40’s. Karen was experiencing hormonal changes and the beginning of lines in her skin with her pregnancies, so she set out to find healthy skincare solutions that delivered visible results. She bought the name "Juice Beauty" and launched it in 2005.
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