Katie Raymond Email Address

Head of Digital Marketing and Storyteller and Strategic Content Creator and Top 100 Women in Brand Marketing

Harman International is a global leader in connected car technology, lifestyle audio innovations, design and analytics, cloud services and IoT solutions.

In a span of less than a decade, Katie Raymond has made a true impact on leading consumer brands including HARMAN[JBL, Harman Kardon, Infinity] and WWE in marketing. She’s been the architect of HARMAN’s strong digital presence through innovative digital strategies that have driven record-setting brand awareness, purchase intent, consumer acquisition and content engagement. She was named a 2016 40 Under 40 honoree by Brand Innovators, and has been a featured speaker and commentator at various digital marketing conferences across the country, including the Social Media Strategy Summit,, Brand Innovators and more. At HARMAN, she has brought her consumer-first mentality, driving triple digit growth in engagement, followers, revenue and conversations around HARMAN's multiple brands. An eye for what makes people tick, she leads HARMAN's partnerships in digital with the NBA, New York Yankees, top-selling musicians and B2B relationships through her vision of the interactive landscape, and how each piece complements one another for the bigger picture. This thought-leadership has led to multiple Webby Awards, Shorty Award nominations as well as a Cannes Golden Dolphin. Katie’s career began at WWE, the recognized leader in global sports-entertainment, where she fed TV storylines through carefully crafted messaging and strategies for digital, serving as the day-to-day “voice” of WWE on their social channels. Digital is where most of WWE’s content, dialogue and consumer conversation was sustained outside of its television broadcasts. Her expertise and out-of-the-box execution and methods helped the team win multiple awards from Mashable, including Digital Company of the Year and Social Media Brand of the Year. Katie is a dedicated advocate for women's empowerment in the workplace, chosen as a leader for Harman Women's Network, Katie has facilitated marketing events, events with the WNBA and more to empower coworkers to "Lean In."