Senior Marketing Analytics Professional and Microsoft Alumnus
Harman International is a global leader in connected car technology, lifestyle audio innovations, design and analytics, cloud services and IoT solutions.
I am a strategic and results-driven marketing analytics professional with 15 years’ experience in optimization & analysis and success in conceptualizing, designing, and optimizing performance of marketing programs and analytics strategies to drive conversions and strengthen site interactivity. I have diverse experiences in designing, implementing, and optimizing measurement strategies to garner greater insights that inform business decisions, testing opportunities, and effective targeting strategies. Most recently with Harman, Inc., I have designed, implemented, and managed their analytics stack across 100+ sites in 20 countries. Supporting growth in Ecommerce business from a nascent effort in 2012 to over $100 million in 2018, I also have relaunched/re-platformed Harman’s multiple North American, European Asian, and Latin American sites.
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