Manager, Marketing Operations -- Data Systems and Integration, Technology Division, Digitas Health LifeBrands
The Agency of Now
Digital Technologist with 15 years of experience in Pharmaceutical Marketing Systems, CRM processing, Technical Management, Business Transformation, Longitudinal Data Systems Processes, Data Warehousing, and State and Federal Compliance. Known for being solution-oriented, while maintaining a strong vision for the “big picture” and balancing client needs with sound technology. Digitas Health LifeBrands is a digital marketing agency whose purpose is to connect health and wellness brands to people's desire to make confident, on demand choices. In my role at Digitas Health, I have served as the technical liaison through complex platform migrations and continue to lead a team of certified AEM authors and front end developers across multiple websites on an enterprise platform. I continue to foster deep partnerships with client IT organizations, serving as a technical lead and consultant on all aspects of digital marketing projects and ecosystem development. In addition, I have led the architecture for data-driven solutions for both new data transfers and processes - including the development of technical requirements and specifications. I have managed all data integrations for a series of pharmaceutical platforms; being responsible for the smooth, secure, and uninterrupted storage and transmission of data to multiple third party vendors and systems. The Mid-Hudson Regional Information Center is a centralized state of the art information center that offers cost effective, efficient, and reliable management technology services to schools districts, BOCES, and non-public schools in four counties in New York state. In my position at the Mid-Hudson Regional Information Center, I collected, managed, validated and analyzed data from 47 school districts. Developed, planned and executed data management for state and federal compliance submissions, generated key technical documentation ensuring accuracy of high visibility data for migrations; provided Medicaid billing and program support under NY School Supportive Health Services. Served as a data expert for special education, demographics, enrollment and program participation.
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