Vice President Product Marketing, Marketing Cloud
Datorama provides you with a complete, end-to-end marketing intelligence hub, enabling you to create the insightsyou want to see within one intuitive platform. Combine, compare, and contrast different data streams to generate advanced insights and KPIs. Visualize and manipulate all of your data by using plug and play widgets and reporting tools. Utilize custom tags to determine full path analysis for detailed attribution modeling. Run or automate KPI/goals reports, then share or embed them in just one click. End-to-end Data access Democratize and control data access. Put your data to work in new ways you never thought possible. You can be confident knowing that: All your data is in one place. You decide which data channels are put together to create the big picture. Your historical data remains with you no matter who your vendors and partners are. All you need in order to use Datorama is a computer with a browser - there's no complex setup process and you can access it from anywhere. Maintain secure and reliable data management. Putting your data and your trust in one place is serious business. Our platform is a secure cloud-based system, built to handle all of your data, no matter how delicate or complex it is. Datorama ensures: Platform scalability and ease of use for all users. Multilevel user authentication. User role filters and limitations for different access levels. Security Thanks to Datorama's analytics platform, we can analyze and crosstab dozens of messages by audience for dozens of clients in a matter of minutes and refine our campaigns even faster than before.""
I’m an entrepreneur focused on driving market share and revenue growth for disruptive software platforms at the intersection of mobile, social, content and data. Over the past 10+ years, I have had successfully lead Marketing, Business Development and Community initiatives in three stages of startup environments (bootstrap, recently funded, mature funded). I make an impact when brought into fast-paced, dynamic environments that require defining business value in the customer's terms, increasing market share and coverage, creating scalable processes, and hustle. My experiences include driving two mobile apps to success on the App Store, bringing new enterprise software platforms to market, and leading significant revenue growth for highly competitive, multi-million dollar sales channels in enterprise SaaS software. Recently, I co-founded Steller, the visual storytelling app that Apple named “Editor’s Choice” and “One of the Best Apps of 2014.” There I have led our partnership-driven go-to-market strategy, collaborating closely with many of the world's top creative social media influencers, brands, agencies and publishers. Areas of Expertise: Sales, Sales Process, Sales Enablement, Marketing, Business Development, Partnerships, Community Development, Business Strategy, Channel Management Product Marketing, Go-to-Market Strategy, Digital Marketing, Mobile Marketing, Visual Storytelling, Social Media, Native Advertising, Influencer Marketing, Publishing, Content Marketing, Marketing Automation, Email Marketing, Events Marketing, Guerilla Marketing, SEO, SEM, Adwords, App Store Optimization, Data Analytics Enterprise Software, Consumer Software, Mobile App Design, Mobile App Development
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