Director, Marketing and Communications
California College Of the Arts is an education management institution which located in San Francisco, CA.
Detail-oriented, results driven marketing/PR and business development professional with measured advancement in the industry. Extensive experience with managing integrated marketing communication planning, implementation of marketing initiatives including oversight of media schedules, concept development of advertising campaigns and creation of website content and design. Experience includes spearheading program development and oversight and development of customer service initiatives. Responsible for development of presence and representation at trade shows and sponsored events, event planning, management of social media communities and development of internal and external communications plans. Presents at regional and local conferences concerning the use of social media for business and nonprofits, specializing in information for financial aid professionals in higher education. Active board member for the Public Relations Society of America- Yankee Chapter, President for 2015. Specialties: Integrated communication planning, program and business development, sales, public relations, media planning & development, social media & online community management, corporate communications, brand identity, SEO, digital marketing, event planning, campaign development, trade shows, public speaking, social media training, department budget planning, department management
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