Account Director
Boyd Gaming Corporation (Boyd Gaming), incorporated in June 1988, is a multi-jurisdictional gaming company.
Consumer marketer with extensive online and ecommerece experience. Core training based in consumer packaged goods marketing for Nestle and Kraft Foods. Business development and consulting experience for the online industry developed at Agency.com and Grey Interactive in New York. Combined Internet and Consumer Marketing experience applied to the hospitality industry overseeing ecommerce and digital marketing activity for Mandalay Resort Group, MGM Resorts, Fontainebleau Resorts, Las Vegas Sands and Caesars Entertainment Specialties: brand identity, cross-media advertising, digial media, CRM, email marketing, website design and usability, ecommerce, consumer promotions, merchandising, qualitative and quantitative research and analysis, digital signage, business development, new product design and testing, sports marketing and licensing (NFL, MLB, NBA, NHL, NCAA), international marketing
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