Director of Digital Strategy
Bon-Ton consistently offers a wide selection of unique and limited-distribution merchandise.
Digital marketing strategist with an emphasis in customer and brand experience in an omni-channel business, with a primary focus on retail brands. Strategic planning and execution experience includes customer relationship management, targeting and segmentation, email strategies, mobile applications, SMS promotions, SEO strategies, social media strategies, developing omni-channel campaigns, etc. Leader by nature, with a focus on mentorship and leading teams of highly motivated performers.
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