Vice President Workplace and Company Giving
Bon-Ton consistently offers a wide selection of unique and limited-distribution merchandise.
Over 20 years of experience in retail, creating unique campaigns and partnerships that enhance brand image and support business objectives. Oversee Public Relations, Special Events, Community Involvement and Sponsorships for 270+ stores for The Bon-Ton Stores, Inc. Develop public relations strategies to increase company visability, brand awareness and customer engagement. Develop cause-marketing campaigns and build community partnerships that support the company philanthropic history. Develop merchandising events to support national and private brands (celebrity appearances, fashion events, trunk shows, brand launches, etc.)
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